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How Much Does Kajabi Really Cost? (Latest Update Revealed)
Courses

How Much Does Kajabi Really Cost? (Latest Update Revealed)

BY Editorial Team

27 Aug 2025

Finding the right online platform these days feels like a headache! They all promise to be “the best,” and after a while, they all start to blur together. 

It takes time, patience, and maybe even a little sanity check.

Kajabi is one of the big names that usually pops up. It’s powerful, all-in-one, and on the surface, looks like it can do it all for course creators, coaches, and entrepreneurs.

But here’s the plot twist: once you start digging all the hidden fees and upgrades, Kajabi's price tag can shock you.

And with the recent pricing plan update, Kajabi now costs more than ever. And the4 creators are frustrated!

Would you like an affordable platform with more features?

👉Try EzyCourse with a Free Migration Now!

So, it’s better to think well before you commit big!

The good news? We’ve already done the homework for you. In this article, you’ll see a clear breakdown of Kajabi pricing and a better alternative for your business.

Without further ado, let’s get started.


Kajabi: Nearly Perfect As An All-In-One Platform

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Are you a business owner, coach, or creator looking to sell digital programs? If so, then Kajabi is supposed to be your one-stop shop. Funnels, websites, ads, emails, courses, and even payment processing are all included with Kajabi. 

One of Kajabi's competitive advantages is that it has NO transaction fee on sales.

You can keep every penny you earn with Kajabi because it doesn't take a cut or impose additional costs.

And, with unlimited domain landing pages and promotional emails (limited in the starter plan), their users can push their products to market easily.

Unfortunately, with all of that perfection, Kajabi does come with a price tag. Even with all Kajabi has to offer, it does have a few weaknesses.   


The cheapest Kickstarter plan is $89 a month and allows for only one product and 250 contacts.

For $179/month, the Basic plan offers 3 products and 10,000 contacts, while the Growth plan offers 15 products and affiliate marketing for $249/month.


Compared to competitors like EzyCourse, Kajabi is undoubtedly one of the more pricier options available. For beginner users, the pricing can be steep, especially if they're not generating a steady income. 

Those who prefer more control over their emails and websites may find the platform too restrictive.

On the other hand, Kajabi doesn't offer a free tier. It only comes with 14-day trial, which may not be enough to test all the features.

Is Kajabi Worth The Investment?

Well the answer is Yes and No. Wait, don’t get confused. Let’s explain!

If you have the money and have plans to grow your business in the future, then yes.  

It can save you time and allow you to scale if you're already generating a minimum of $1,000/month from digital products.

It's strong, all-encompassing and saves the hassle of juggling several other tools.

Nonetheless, if your budget is tight and you're just exploring your options, you should see some other options first.


What You’ll Get In Kajabi?

Indeed, Kajabi sells itself as an all-in-one platform. But is it truly the best platform, or an expensive way to bundle tools you can get elsewhere? 

Let’s discuss its top nine features, marking both the good and the not-so-good sides.

1. Unlimited Landing Pages

  • You can build unlimited, high-converting landing pages without a designer.

  • Pre-designed templates make it easier to launch quickly.

Well, the customization is somewhat restrictive. 

Want full control? 

For that, you need to know code or upgrade to the Pro plan ($499/month) for the custom code editor.

2. Marketing Emails 

  • Kickstarter plan includes 7,500 emails, while unlimited email sending starts from the Basic plan.

  • You can automate email sequences, segment your list, and track performance

  • And even run A/B tests (Broadcasts only).

Kajabi’s email editor has improved recently with advanced features. However, more sophisticated workflows like Advanced Automations are locked behind higher-tier plans.

So far, it works well for most creators. But if your business depends on complex workflows, you might need a dedicated email platform alongside Kajabi.

3. AI-Powered Creator Studio 

  • Helps generate social media content, sales copy, and even blog posts.

  • Great for brainstorming if you struggle with writing.

But the problem is, AI-generated content still needs a human touch. It won’t replace real marketing skills.

4. No Transaction Fees

Unlike some platforms like Teachable, Kajabi doesn’t take a cut of your sales. You can keep 100% of what you earn.

Now, the real thing is at $89 to $499/month, you’re paying more than enough already. Payment processing still comes with Stripe/PayPal fees, which you can’t avoid.

5. Affiliate Program (Only In Growth & Pro Plans) 

  • Allows you to recruit affiliates to promote your courses & products.

  • Built-in tracking and payouts make it seamless.

But here’s the catch! It’s available in the Growth Plan ($249/month) and higher only. Kickstarter & Basic users are out of luck. 

No deep customization; if you want advanced affiliate tracking, you might need a separate tool.

6. 3rd-Party Integrations 

  • Kajabi connects with popular tools like Zapier, MailChimp, Drip, and more.

  • API access lets you add extra functionalities.

There are some big names missing. No native Shopify or HubSpot integration. So, if you rely heavily on 3rd -party tools, you might feel handcuffed.

7. Custom Branding (Only In Growth & Pro Plans) 

  • Growth & Pro users can fully customize branding (logos, colors, etc.).

  • Custom domains are supported.

Kickstarter & Basic users ($89 & $179/month) are stuck with Kajabi branding. At this price, this might not be ideal for serious businesses.  Therefore, to truly make Kajabi your own, you need to spend heavily and upgrade.

8. Mobile App (Branded App Costs Extra $199/m)

  • Students can access your content on the go via the Kajabi app.

  • Available on both Android and iOS devices.

The free version still says “Kajabi” all over it. To get rid of it, you must purchase the branded app add-on separately.

9. Webhooks (Only In Growth & Pro Plans) 

  • Allows developers to automate workflows between Kajabi and other apps.

  • Useful for integrating with CRMs, payment processors, and custom tools.

To be honest, it’s not beginner-friendly. If you don’t know what a webhook is, you probably won’t use this. Only available in the $249+ plans, making it a paywalled feature for advanced users.

Kajabi Pricing: Worth It Or Overpriced?

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As you know, Kajabi promises an all-in-one platform for creators, but its pricing can feel steep. 

So, to give you a clear idea, let’s break it down, plan by plan. 

Stick with us to see if it’s worth the investment or not. Kajabi pricing starts with the Kickstarter plan at $89/month.

Kickstarter Plan ($89/month) – "The Bare Minimum"

What You Get:

  • 1 website, 1 product, 1 community

  • 250 contacts

  • 7,500 marketing emails

  • Unlimited landing pages

  • Kajabi AI & Creator Studio

What You Don’t Get:

  • No third-party integrations

  • No affiliate program

  • No custom branding

  • Only 1 admin user

  • No 24/7 support

Note: Feels more like a test run than a serious business solution.


Basic Plan ($179/month) – "A Small Step Up"

What You Get:

  • 1 website, 3 products

  • 10,000 contacts

  • Unlimited emails & landing pages

  • Kajabi AI & Creator Studio

  • 3rd-party integrations

What’s Missing:

  • No affiliate program

  • No custom branding

  • Only 1 admin user

  • Webhooks

  • Multiple admin users

Growth Plan ($249/month) – "The Most Popular Plan"

What You Get:

  • 1 website, 15 products

  • 25,000 contacts

  • Unlimited emails & landing pages

  • Affiliate program

  • Custom domain & branding

  • Multiple admin users

  • Webhooks

What’s Missing:

  • No custom code editor

  • Limited to 1 website

Pro Plan ($499/month) – "For Big Businesses Only"

What You Get:

  • 3 websites, 100 products

  • 100,000 contacts

  • Unlimited emails & landing pages

  • Custom code editor

  • Multiple admin users

  • Webhooks & advanced automations

Note: If you need full customization and advanced features, this is it. But for small creators, it’s overkill.

 

Is Kajabi Pricing Justified?

Let’s be real with the pricing plans of Kajabi. Noting down a few facts about the platform here:

  • Too expensive for beginners. Even the cheapest plan is $89/month, while competitors offer more for less.

  • No affiliate marketing, no custom branding, and only one admin user? Feels more like a trial.

  • No free plan. Unlike Teachable or Thinkific, you must pay up front to test all Kajabi features.

  • Want custom branding or advanced coding? Be ready to pay for higher plans.

  • No affiliate options unless you’re on the $249/month plan. That’s a deal-breaker.

  • Only One Website Unless You Pay More. Even at $249/month, you’re limited to one site. More sites? Pay another $200/month.


Why You Should Look For A Better Alternative to Kajabi

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Actually, in Kajabi, course creators, coaches, and digital entrepreneurs get all-in-one platform capabilities. It combines course hosting, email marketing, landing pages, and affiliate programs.

It sounds perfect. Well, not exactly.

While Kajabi offers convenience, it comes at a high price. Many key features are locked behind expensive plans! Plus, its customization options are limited compared to other specialized tools.

Check the reasons why you may want to consider Kajabi:

  • Overpriced Plans – Kajabi pricing starts at $89/month, but full features require $199+ per month.

  • Limited Customization – Design flexibility is restricted unless you code or upgrade.

  • No Free Plan – Unlike other platforms, Kajabi offers no free plan or longer period trial.

  • No Profound 3rd-Party Integrations – Lacks Shopify, HubSpot, and advanced CRM support.

  • Affiliate Program Paywalled – Only available on Growth ($249/month) & Pro ($499/month) plans.

  • Branding Limits on Lower Plans – “Powered by Kajabi” can’t be removed in lower plans.

  • Customer Support is Slow – 24/7 support is available, but only for high tiers.

  • Mobile App Branding Costs Extra – A custom app requires an extra $199/month.

  • Better Alternatives Exist – Platforms like EzyCourse, Teachable, Thinkific, and Podia offer similar features or more for less.

Is There any Better Alternative to Kajabi?

Well, the answer is absolutely YES.

As I mentioned previously that Kajabi is one of the best tools with some attractive features. 

But there are still some issues with it. Especially if you are in search of something good that Kajabi doesn't offer. 

So, what can be the perfect and affordable solution to make your online course business more profitable? 

Well, look no further! EzyCourse can be the right platform for you and for your business.
No matter how experienced you are or just starting, EzyCourse provides you with complete control to build, manage, and monetize your courses & products.

What Makes EzyCourse Unique?

With EzyCourse, everything is simple. You do not need to worry about moving around platforms, as everything is placed in one bulk.

There is no need to pay for additional features, too.

You can create unlimited courses with the drag & drop builder, accept payments globally, and interact with your students like never before. 

EzyCourse's customized plans and rich features help you grow and expand your business

Moreover, it offers advanced course management features, including

  • Gamification

  • Email marketing & workflows

  • Analytics and more

Furthermore, you can build interactive communities and engage students using your own branded mobile app.

All and all, EzyCourse offers everything from online courses to membership management.

Exclusive Features in EzyCourse

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  • 20+ revenue streams

  • Branded Android & iOS mobile app 

  • Zoom premium licence 

  • SCORM supported 

  • 170+ languages supported 

  • Own certificate builder 

  • Facebook-like community feed

  • Premium membership tools 

  • Events and Appointments 

  • Group and private chat 

  • Real-time push & popup notifications

  • Complete white-label branding 

  • Built-in email marketing & automations

  • B2B features with seat management

Who EzyCourse is For?

  • Educators & Coaches

  • Entrepreneurs

  • Content Creators

  • Corporate and Training Firms

  • Community Builders

EzyCourse Pricing Plans That Fit Your Needs

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EzyCourse offers straightforward pricing plans that fit different types of creators. Below, you can find the pricing plan in detail:

Essential Plan: $59/month

  • Perfect for personal creators just getting started.

  • Includes unlimited courses, coaching program, custom pages, free app, and basic marketing tools.

  • Bonus: Get free add-ons worth $200+.

Pro Plan: $139/month

  • Ideal for professional creators who want more features and customization.

  • Includes everything from the Essential plan, plus advanced features like unlimited events, digital products, gamification, and live streaming with up to 30,000 participants.

  • Bonus: Free add-ons worth $2300+.

Unlimited Plan: $199/month

  • The best value for power users, offering truly unlimited capabilities.

  • Includes everything in the Pro plan plus a Zoom premium license, unlimited coaching programs, groups & chats, and 100,000 marketing emails per month.

  • Multi-level affiliate program and VIP support

  • Free white label apps

  • Bonus: Free add-ons worth $5800+.

Elite Plan: Price: $299/month

  • For businesses that need high-end features and priority support.

  • Includes unlimited everything—courses, coaching, students, videos, admin accounts, and more.

  • Bonus: Access to a dedicated tech support team and exclusive perks worth over $21k+.

No matter your level, EzyCourse offers the flexibility to grow at your pace. And with these incredible savings, it's easier than ever to get started.

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Kajabi Vs EzyCourse: Pick The Right One

When it comes to choosing the right platform to grow your online business, it can feel like you’re stuck between a rock and a hard place. 

But the reality is, Kajabi and EzyCourse may both have their appeal, but one clearly outshines the other in the long run. 

Here are the key differences:

Kajabi: The Overpriced & Overhyped Platform?

Kajabi might seem like the high-end option. But let’s take a closer look at what you’re actually getting for that steep price tag:

Kajabi Pricing

Kajabi starts at $89/month for the "Kickstarter" plan. which is a bit steep and limited for creators who are just starting or are looking to scale without draining their budget.

Limited Features at Higher Tiers

Want advanced tools? 

You’ll need to upgrade to a $499/month Pro plan. Umm…and a free branded app? Only available as an extra add-on worth $199/m.

Lack of Customization

Customizing your Kajabi site can be more trouble than it’s worth. Especially when you're limited in design options and forced to pay for upgrades just to get full customization.

Overwhelming Toolset

While Kajabi has a lot of tools, some of them are underdeveloped or unnecessary. The platform feels bloated with features that many creators don’t actually need.

EzyCourse: Smart, Simple, And Cost-Effective

Let’s flip the script with EzyCourse. The platform is designed to help you grow and scale your online course business efficiently.

Affordable Pricing

Starting at just $59/month, EzyCourse offers an unbeatable value. Everything you need is included, no hidden fees or surprise charges.

Unlimited Courses & Students

Don’t worry about limitations. 

With EzyCourse, you can create and scale your courses, reach thousands of students, all with one plan. But Kajabi’s “kickstarter” plan is restrictive by comparison.

Drag-and-Drop

EzyCourse’s intuitive interface lets you build pages, courses, and landing pages in just a few clicks. No coding, no tech skills needed with the Builder 2.0.

Community Engagement

EzyCourse comes with Facebook-style community features that help you build a thriving student network. This engagement happens naturally within the platform, whereas Kajabi offers basic community features.

Advanced Email Marketing & Automations

With EzyCourse, you get built-in email marketing tools that allow you to manage campaigns and automation workflows without extra costs or third-party apps.

Affiliate Programs Included

Kajabi charges more for this feature. EzyCourse includes affiliate marketing tools in almost every plan, helping you get more exposure and drive more sales.

Custom Branding

EzyCourse lets you fully brand your platform without charging extra for custom domains or design elements; everything’s included.

Dedicated Customer Support

No more waiting for hours on end for support. EzyCourse offers responsive, hands-on 24/7 customer support. 


How EzyCourse Outranks Kajabi?

As we’ve already discussed, Kajabi isn’t for small businesses or solo creators who has budget concern. Again, there are feature limitations. On the other hand, EzyCourse is the ultimate all-in-one platform for any type of creators. Here’s a short idea on how EzyCourse is the winner all the way:

  • No hidden fees, what you see is what you pay.

  • Grow your business without any limits.

  • Everything you need: course creation, emails, landing pages, and so on.

  • Coaching, membership, community, digital & physical products.

  • Free white-label mobile app under your brand name.

  • Fully customize your brand with no extra fees.

  • Create and engage with your students easily via group & private chat.

  • Process payments without hidden costs.

  • Offers a 30-day free trial without any limits

Final Words

Kajabi is often praised as an all-in-one platform. Unfortunately, it comes at a high price and comes with many limitations.

From strict product caps to high transaction fees (on top of already expensive Kajabi pricing plans), Kajabi forces you to pay more for less.

You'll have to reach deep into your pockets or look elsewhere. This is where EzyCourse truly outshines Kajabi and others.

Unlike Kajabi, EzyCourse offers unlimited courses, coaching programs, communities, and digital products, even on lower-tier plans. It also includes built-in gamification, live streaming, and mobile apps at no extra cost.

So, why overpay for Kajabi's limitations when EzyCourse gives you more power, more flexibility, and better value?

Waste no time anymore, join EzyCourse and kickstart your journey with a 30-day free trial now!

Blog author image

Editorial Team

EzyCourse Editorial Team is a group of passionate writers, marketers, and creators dedicated to empowering online educators and entrepreneurs. Every article we publish is carefully written, reviewed, and refined by our team to deliver practical tips, real success stories, and actionable insights that help you build, sell, and scale your digital business.

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