Have you ever designed something in Canva and thought others would love it? If your answer is yes, then there’s already a way for you to make money with your creativity.
Selling Canva templates on the internet is one of the easiest ways to earn passive income. There are more than 220 million active users of Canva, and many among them look for pre-made templates regularly.
Here, you design once and sell over and over again. All you need to do is create templates and upload them to a platform where people can buy your templates.
In this blog, you will learn everything on how to sell Canva templates. By the end of the blog, you’ll get a blueprint to turn your Canva templates into a passive income source.
What Are Canva Templates?

Customize pre-made Canva templates with Canva's easy-to-use online design tool. These templates serve a variety of purposes, including social media posts, business presentations, schedules, and school work.
Examples of Canva Templates:
Social Media Graphics: Instagram posts, stories, Facebook and Twitter covers, Pinterest boards.
Business Purposes: Business Card, Brochure, Flyer, and Presentation.
Personal: Use planners, journals, calendars, and invitations.
Teaching Resources: Worksheet, lesson plan, study guide.
Small business owners, educators, content creators, and people who just want to take advantage of personal projects.
Why You Should Consider Selling Canva Templates?
Well, there are numerous benefits to selling Canva templates, and it is one of the top online side businesses right now.
Here’s why it’s such a great pick:
No or Low Cost to Start: You don’t have to buy materials or stock those materials. Once you’ve created a template, it costs virtually nothing to sell the same thing time and time again.
Easy to Scale: It is possible to sell a single design to thousands of people. The more templates you create, the more your income grows.
Global Market: Your customers may be anywhere in the world. Digital products can be downloaded and don’t require shipping.
Earn While You Sleep: You can get paid even when you're not working with automated sales and delivery systems!
Easy for Beginners: You don’t need to be a professional designer. With Canva, you can easily create beautiful templates via drag-and-drop.
Work From Anywhere: All you need is a computer and an internet connection. You can create and sell from home, a cafe, or while travelling.
Sell in Many Places: You can sell through sites that include Etsy, Creative Market, and EzyCourse, or your online store. This is how you connect to more customers.
Templates Never Expire: A good design remains useful for a long time. You can upgrade or bundle your old templates and continue to sell them.
No Shipping Problems: There are no packages to ship or return. Your customer receives the file immediately following payment.
Build Loyal Customers: People tend to return for more when you have coordinating designs or bundles.
Big Profit Margins: Your main cost is your time. So clearly, most of your sales are straight-up profit.
Work With Others: You'll be able to partner with other influencers, coaches, or small business owners to help you get the word out about your templates.
Eco-Friendly Business: You are selling digital files, not tangible items. Thus, there is no waste, no packaging, and no carbon footprint associated with delivery.

How To Sell Canva Templates Online And Create Passive Income
You don't need fancy tools or knowledge of advanced programming to make a Canva template. What you need is creativity, patience, and some kind of plan. Here are some easy steps to take you from idea to income, regardless of where you start.
Step 1: Identify Your Niche
This is the core of your business.
Usually, the Canva template market is huge, and competition is everywhere. If you attempt to make these templates available to everyone, you will likely get lost in the crowd.
So, the key is to specialize and develop a clear niche. You can think of a niche like your “corner” of the internet. It's a small, manageable space where you can become an expert.
How to Find the Right Niche
Ask yourself:
Who am I trying to help with my templates?
What are the designs people search for frequently but can't find?
Do there exist customers who are happy to pay for the convenience and the solid design?
If you are wondering what are the categories of Canva templates, simply watch these from Canva templates.



Below are some of the best, proven, and profitable niches for you to choose from.
Social Media Managers: These professionals need fresh, engaging designs every week. You can create post templates, story graphics, carousel layouts, and branding kits for Instagram, Facebook, and Pinterest.
Educators: Teachers, tutors, and homeschoolers often look for editable lesson plans, worksheets, planners, and classroom posters. They love Canva because it’s easy to customize.
Inside Canva, you can simply search on the template option. And you will find:

Small Business Owners: This group always needs business cards, flyers, price lists, and brochures. Many don’t have time to design from scratch, making templates a perfect solution.
Event Planners: Offer beautiful templates for invitations, save-the-dates, seating charts, and welcome signs. Event planners appreciate stylish designs that save them time.
Content Creators: YouTubers, bloggers, and podcasters all need branded visuals. Templates for YouTube thumbnails, media kits, and eBook covers sell well in this niche.
Step 2: Create High-Quality Templates
And once you’re clear about which niche your company fits into, then you can design. But you need your templates to look great and actually work, if you want them to sell.
That’s why keep your templates user-friendly.
People don’t purchase templates to waste time. The designs should therefore be simple to edit, even for the design novice.
Design Tips for Professional Templates
Standardize Your Branding: Pick all the same style fonts/colors/icons that vibe with your niche.
Focus on Function: Ask if this design makes life easier for the side of user? For example, the planner template itself should be helpful, not simply beautiful.
Don’t Clutter: White space has power. Professional and clean designs can be altered more easily.
Be wise about trends: Minimalist, pastels, and earth tones are hot but don’t chase every trend. Choose styles that feel timeless.
Screenshots: Preview in Context, Real Design needs devices. It helps the buyers imagine how they’ll use them.”
Example:
And if you do templates for the real estate agents, add a ready-to-use section for property details, agent info, and QR codes. This gives it some value and makes the template usable.
Use Canva Tools
Canva provides templates, grids, frames, brand kits, and alignment tools. Use them to ensure your designs remain balanced and professional. Leave the text boxes editable to allow buyers to snap in their own text.
Please remember, the better your templates look, and the better your shop functions, the more you can get customers to refer you and return.
For example, you want to create a Habit Tracker template for gym guys. You can simply pick an existing template or make a new one. But as you are intended to make the template premium, so your goal should be making it worthy enough for people. Make it valuable by adding extra spice.

From there even if you pick one, then you can enhance it.
Step 3: Set Up Your Online Store
After creating a few templates, you need a platform to showcase and sell them. This step is crucial; your choice affects visibility, sales, and how much profit you keep.
Popular Platforms for Selling Canva Templates
EzyCourse
EzyCourse is an all-in-one platform that allows you to sell Canva templates, online courses, and memberships in one place.
It’s great for creators who want more control. You can host your digital downloads, automate delivery, build an email list, and track analytics all without extra tools.
Also, you keep more profit because there are no marketplace commissions eating into your revenue.
Etsy
Etsy is a favorite among creative entrepreneurs. It already has millions of shoppers looking for digital downloads.
If you use keywords like “editable Canva planner” or “Instagram post template,” your product can appear in search results quickly.
Creative Market
This is a premium marketplace that attracts professional designers and business owners. If your templates are polished and brand-focused, Creative Market can be lucrative.
It has stricter submission guidelines, but products here often sell at higher prices.
Gumroad
Perfect for beginners who want simplicity. Gumroad lets you upload digital products and sell them directly to customers via a shareable link. It’s easy to integrate with your website or social media pages.
Essential Key Tips:
No matter which platform you choose, make sure it:
Supports instant digital delivery
Let you set your own prices
Offers simple ways to track sales and analytics
Allows easy integration with marketing tools (like email campaigns)
Step 4: Price Your Templates
Pricing can either make or break your business. When the prices are set too high, buyers may balk. Too low, and your work is undervalued.
So, how can you find the right price?
Start with market research. Check out Etsy or Creative Market and see how much similar templates are going for.
For example:
Single social media templates: $5–$10
Template bundles (20–50 designs): $20–$40
Business kits and full branding packs: $50 – $100+
Consider Your Effort and Value
Ask yourself:
How long did it take me to design it?
Does it address a particular problem for my readers/headlines?
Is it distinct from competitors?
If your template saves someone hours, it is worth more than just a standard stock design.
Use Bundle Pricing
They add perceived value and increase AOV. Instead of selling one planner for $8, sell a “planner bundle” of 10 for $35.
Deals, buyers love deals, and you make more per transaction.
Offer Tiered Pricing
Consider offering three versions:
Basic: Less templates, less money.
Standard: More templates, extra files.
Premium: Complete package with lifetime updates or for commercial use.
This will allow you to appeal to a range of customer segments, and increase your chances for sales.
Step 5: Create Compelling Listings
Your product listing is your store. It’s where customers choose whether they are going to buy or go bust. So make it compelling, clear and visually enticing.
Write an Engaging Title
One can include descriptive and search phrases like:
“Editable Canva Planner Template for Small Business Owners – Minimal Design.
This can help make your listing show on search results.
Use High-Quality Images
Mockups are more than aesthetics. Demonstrate your template in action — on a phone, tablet, or printed page. Images must be well-lit and clean, to keep in line with your brand’s aesthetic.
Write Clear Descriptions
Explain what you’re offering, include the product name and link to product page. For example:
This includes 20 Canva Instagram post templates for entrepreneurs which are all fully editable in Canva. You can aesthetically customize colors, fonts and images to fit your brand.”
Be truthful and transparent, but if your template uses some/most of the Canva Pro elements, say so.
Include Keywords Naturally
Marketplaces and search engines are based on keywords. Leverage them purposefully in your title, description and tags.
For instance, if ‘editable canva’, ‘digital download’ or ‘business branding template’ helps you rank higher than go for it!
Add Usage Instructions
Newcomers generally have no clue what a template is. Feature a PDF guide or brief video tutorial on how to access and edit your templates. This makes for less confusion and fewer support requests.
Step 4: Promote Your Templates
Listing your templates isn’t enough. You have to get traffic to your store continuously. Marketing is where your passive income starts to become money.
Social Media Marketing
Platforms such as Pinterest, Instagram, and TikTok are naturally suited to showing off design.
Pinterest: Make pins that direct to your listings. Canva templates do exceptionally well here because Pinterest is full of people searching for design inspiration.
Instagram: Share before and after examples, carousel posts or reels of how to use your design templates.
TikTok: Snappy tutorials or “day in the life” clips can draw buyers.
Content Marketing
Launch a blog, YouTube channel, or newsletter around your niche.
For instance, if you make templates for business pages, blog about branding, marketing advice, and design suggestions. This helps in trust building and natural traffic from Google.
Email Marketing
Collect email addresses with a lead magnet, maybe a free mini-template or checklist. When your fans become subscribers, send them updates, promotions, and tips.
By using marketplaces such as EzyCourse, you can easily automate your email campaigns right from within your store.
Collaborate with Influencers
Turn to small influencers in your niche. Give them free templates in return for a review or mention. Your potential clients are theirs for the picking.
Step 5: Automate Delivery
Automation is the name of the game when it comes to passive income. If someone purchases, they should immediately gain access to what they bought without any help from you.
This is usually automatically handled by all digital-selling platforms (such as EzyCourse or Gumroad).
You upload your template link (usually a PDF with the link to your Canva design in it. The system sends immediately upon purchase.
Why Automation Matters:
It adds a frictionless customer experience.
It saves you so much time to focus on designing or marketing.
It safeguards against mistakes, as well as slow delivery.
However, automation also creates trust with your customers, since the buyers get what they paid for immediately.
Step 6: Gather Feedback and Improve
Once you start getting sales, don’t stop there. Listen to your customers. Their feedback is gold.
So, how to collect feedback?
Include a short thank-you message asking for a review.
Use surveys or email follow-ups to ask what they liked or what could be improved.
Monitor comments or messages to identify common questions.
Use Feedback to Improve
If customers say your templates are hard to edit, simplify them.
If they love your design style but want more options, create a new bundle.
Actually, continuous improvement keeps your business fresh and your customers happy.
Step 7: Scale Your Business
Once your store is set up and running smoothly, you can start to dream big.
Expand Your Product Line
If you began with social media templates, you could add matching planners, business cards or presentation slides. Build collections that keep them browsing for more.
Outsource to Grow Faster
So when sales are on the uptick, consider bringing on some freelance designers to help you create more templates. You can hire experienced designers on websites like Fiverr or Upwork.
This allows you to can grow your business without burning out.
Collaborate and Partner
Collaborate with influencers or other template creators for combined packages or cross-promotion. Partnership can bring your products to new audiences and reach hundreds.
Offer Courses or Memberships
Leverage EzyCourse to grow your own business by providing a “Template Design Course” or even a “Monthly Template Club.”
This generates recurring revenue — customers pay a monthly fee for new templates or design lessons.
Invest in SEO and Ads
As soon as you have consistent sales, reinvest some of your profits into SEO tools or social media ads. With Pinterest or Instagram advertising, you can have thousands of additional store visitors.
Is the Selling Canava Template Worth It?
Yes, selling Canva templates is definitely worth it, especially in 2025, and real data supports that.
Massive User Base: Canva now has over 220 million monthly active users, with more than 21 million premium subscribers.
Strong Demand for Ready-Made Designs: More than 30 billion designs have been created on Canva so far, showing huge global demand for editable templates.
High Revenue and Growth: Canva generates about $2 billion in annual revenue and is valued at around $40 billion, proving it’s a thriving design economy.
Global Reach: Used in 190+ countries and available in over 100 languages, Canva attracts buyers from nearly every market.
Low Entry Cost, High Scalability: You can start with zero upfront costs using Canva’s free tools, and templates can be sold repeatedly without inventory or shipping.
My opinion: Yes, it’s Worth It If You Do These Well
Putting everything together, I believe selling Canva templates can be worth it, especially if:
You pick a specific niche where demand is strong but supply is not fully saturated.
Your templates are high-quality, usable, and offer something extra (better design, unique style, ease of customization, useful features).
You are willing to learn marketing, keywords, promotion — not just design.
You plan for it as a long-game: building several template products, getting reviews, refining based on feedback.
Challenges You May Face When Selling Canva Templates (With Easy Solutions)
While selling Canva templates offers numerous benefits, it's not without its challenges. Here's how to overcome common obstacles:
Challenge 1: Standing Out in a Crowded Market
Solution: Focus on a specific niche and create unique, high-quality templates that cater to that audience. Offering specialized designs can help you stand out.
Challenge 2: Pricing Your Templates
Solution: Conduct market research to understand the going rates for similar templates. Consider offering bundle deals or tiered pricing to cater to different budgets.
Challenge 3: Attracting Traffic to Your Store
Solution: Utilize SEO strategies, promote your templates on social media, and consider running paid ads to drive traffic.
Challenge 4: Managing Customer Expectations
Solution: Provide clear product descriptions, offer excellent customer service, and set realistic expectations regarding customization and support.
3 Trusted Platforms for Selling Canva Templates in 2025
Selling Canva templates is one of the easiest ways to earn passive income from your creativity. But choosing the right platform matters if you want to reach the right audience and grow your sales.
Below are three of the most reliable and profitable platforms to sell your Canva templates this year.
1. EzyCourse

EzyCourse is an all-in-one platform built for creators to sell digital products (like Canva templates), courses, memberships, and downloads under their own brand.
With it, you host your store, manage your customers, send emails, automate delivery, and expand into courses or memberships later, all from one place.
The platform is easy to use. You can design your own website, upload your products, and start selling within minutes.
It also includes a drag-and-drop builder, email marketing tools, Zoom integration, and mobile apps for both Android and iOS. This helps you connect with your audience anytime, anywhere.
Plus, EzyCourse supports multi-currency payments, content protection (DRM), and AI subtitles, making it ideal for global creators. You can even manage your community, students, and messages inside the platform.
Built-in email automation helps you nurture leads, send offers, and maintain relationships.
Many template sellers choose EzyCourse once they’ve tested their products on marketplaces and want to own their business. It gives you flexibility and scale.
Another great thing about EzyCourse is that it helps you keep full control of your brand. You earn directly, with no hidden fees or complicated setup.
All and all, EzyCourse helps you grow your business faster, whether you sell Canva templates, online courses, or coaching sessions. It's simple, secure, and built to allow you to make money from your talent.
Key Features for Canva Template Sellers
Digital Product Hosting: You can upload and host template files (PDF links, Canva links, ZIPs) easily.
Automated Delivery: After purchase, buyers get instant access to their files.
Email Marketing & Automation: You can segment lists and send drip campaigns.
Upsell / Cross-sell: Present template bundles or upgrades during checkout.
Site Builder / Landing Pages: Build your own storefront pages without coding.
Membership / Subscription: Offer monthly template clubs or membership access.
Tiered Pricing / Bulk Bundles: Let you offer different package levels.
Analytics & Reporting: Track which templates sell best, customer behavior.
Role & Access Control: Manage different user roles (admin, creator, etc.).
Community / Forums: Built-in communities where your users can interact.
Payment Integration: Accept many payment methods and currencies.
Course / Content Expansion: Later, you can add lesson modules or training.
Custom Domain & Branding: Use your own domain and look consistent.
Automation Workflows: Trigger actions (e.g. send email when someone buys).
EzyCourse Pricing
Essential Plan – $59/month: Best for personal creators. It includes unlimited courses, custom pages, the free EzyCourse app, 10,000 marketing emails per month, and 2 communities.
Pro Plan – $139/month: Ideal for professional creators. It includes everything in Essential plus 5 communities, 5 coaching programs, advanced analytics, website design service, affiliate program, and 50,000 marketing emails per month.
Unlimited Plan – $199/month: Great for fast-growing creators. It includes everything in Pro plus free white-label apps, VIP support, unlimited communities and clients, 100,000 emails per month, and up to 10 languages.
Elite Plan – $299/month: Best for large businesses. It offers all features unlimited, white-label mobile apps, direct access to the CEO, dedicated tech support, and 500,000 marketing emails per month.
Advantages You’ll Love
You control your brand and customer relationships
You keep a larger share of revenue (no marketplace commission)
Everything (site, email, products) is integrated
You can bundle templates, upsell, and cross-sell
Expansion: later add courses or membership offerings
Professional storefront experience
Flexible pricing and tiers
Automation saves time
Analytics help you optimize
Customers stay within your ecosystem
You’re not competing directly on a crowded marketplace
You can scale and grow beyond just templates.
Limitations
You need to drive your own traffic (no built-in marketplace audience)
Monthly cost (subscription) that you must cover
2. Etsy

Etsy is one of the most popular platforms for selling creative and digital products. It has a huge built-in audience of buyers already browsing for art, crafts, printables, and templates.
For many creators, Etsy is a go-to starting place because you don’t need to build your own site first.
You list your templates, buyers find you via search, and sales happen. Its reputation gives trust to buyers, which is helpful with digital products.
But because many sellers list similar products, you have to stand out via design, listing quality, and SEO.
Key Features for Canva Template Sellers
Instant Digital Download: Buyers can download files immediately after purchase
Search & Exposure: Etsy’s internal search helps buyers find your products
Tagging & Keywords: You can use tags and titles that improve visibility
Category & Shop Sections: Organize your templates by theme
Multiple File Downloads: Upload multiple files in one listing
Variation / Quantity Options: Offer bundles or variants in one listing
Promoted Listings / Ads: You can pay to boost visibility
Coupon / Sale Tools: Offer discounts to buyers
Shop Policies Section: Define usage rights, refund rules
Messaging System: Communicate with buyers directly
Etsy Pricing (2025)
Listing Fee: $0.20 per item. Each listing stays active for 4 months or until it sells.
Transaction Fee: 6.5% of the item price (including shipping and gift wrapping).
Payment Processing Fee: Varies by country; usually around 3% + $0.25 per transaction.
Advertising Fees:
Etsy Ads: You set a daily budget.
Offsite Ads: 15% fee on sales from ads (12% if you make over $10,000 in a year).
Subscription (Optional): Etsy Plus costs $10/month for extra shop tools and ad credits.
Advantages You’ll Love
Buyer trust from a known marketplace
SEO & search exposure within Etsy
Tools for sales, discounts, and promotions
Instant delivery of digital products
Reviews help your credibility
Easier testing and validation of designs
Etsy handles payments and taxes
Less technical infrastructure to manage
Limitations
High competition, especially in generic template niches
Fees and commissions eat into margins
Dependence on Etsy’s algorithm and changes
Offsite ad fees can be unpredictable.
Listings expire (every 4 months), and renew costs apply
3. Creative Market

Creative Market is a marketplace focused on high-quality design assets: fonts, graphics, templates, themes, and more.
Because its audience is design-savvy buyers, freelancers, designers, and businesses, it’s well-suited for premium templates.
It has curated standards, which means your templates often need more polish, but you may find buyers ready to pay more for quality and uniqueness.
Key Features for Canva Template Sellers
Designer Audience: Buyers are often professionals who value quality
Template Categories: Specific categories for social media, branding, and presentations
Bundle / Add-On Features: Let you sell packs, add-ons, or extended licenses
License Options: Offer standard, extended, and commercial usage rights
Review & Rating System: Buyers rate quality and vendor reliability
Featured & Curated Collections: Opportunity to get featured or selected
Sales & Discounts Tools: Run promotions or offer discounts
Analytics Dashboard: See which items perform best
User Forum / Community: Interaction with other creators and feedback
Royalty Model: Designers get paid per sale based on royalties
Global Reach: Many buyers from around the world
Pricing Details
Creative Market offers flexible membership plans that let you save on millions of design assets, including Canva templates. You pay a small monthly fee and get credits to spend on any product.
Basic – $9.95/month: 5% off all assets + 995 credits each month.
Growth – $19.95/month: 10% off all assets + 1,995 credits each month.
Freelancer – $29.95/month: 12% off all assets + 2,995 credits each month.
Pro – $49.95/month: 15% off all assets + 4,995 credits each month.
Studio – $99.95/month: 20% off all assets + 9,995 credits each month.
All plans include a free monthly drop of premium design assets worth up to $1,000, full access to over 25 million creative resources, and the ability to keep all assets even if you cancel your plan.
Advantages You’ll Love
Access to design-focused buyers willing to pay premium prices
No listing fees, unlimited product exposure
Clear licensing structure (standard vs extended)
Less competition for low-quality products
You can build a reputation as a premium template creator
Good passive income potential for evergreen designs
Analytics to guide new product decisions
Global reach — international buyers
Opportunity for your work to be featured
Freedom to price creatively (tiers, bundles)
Licensing protects your value
More control compared to generic marketplaces
Limitations
Royalty share means you give up a part of profit
High standard requirements lower-quality templates may not get accepted
Limited promotional tools compared to your own store
You still need to drive external traffic
Less flexibility in bundling or upselling compared to self-hosted systems
Market saturation in popular niches
Licensing rules enforce restrictions
Modifications needed for different platforms (file formats, size)
Last Note
Selling Canva templates is more than just a side hustle. it’s a simple way to start your own digital business.
Once you set up your store, upload your designs, and automate delivery, your templates can earn money for you 24/7.
Start small. Pick one niche, create a few quality products, and learn what your audience loves. As you grow, add more templates and promote your work on social media or through email.
With a little creativity and effort, your Canva templates can become a steady source of income.
If you want an easy platform that handles payments, delivery, and branding, EzyCourse is the best place to begin your journey.
It gives you everything in one place from building your store to managing your sales.
You keep full control of your brand and 100% of your profits. Start today, and turn your creativity into lasting income.




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