Choosing the best online course platform is one crucial step when developing an online course. Kajabi and Teachable are two popular options among online educators.
Still, the question remains: Which will be more beneficial for creators: Kajabi or Teachable?
Kajabi stands apart from other options in its one-stop-shop model. Courses can be created, marketing campaigns can be sent, and members-only sites can be created.
Meanwhile, Teachable provides a beginner-friendly interface that simplifies use for all users. Most new users will also appreciate the excellent customer support it provides.
In this blog, we’ll dive into a detailed comparison of Kajabi and Teachable. You’ll explore their advantages, disadvantages, and a few alternative platforms. By the end, you'll have the insights you need to choose the best option to suit your teaching strategy.
Kajabi: A Brief Introduction
Kajabi offers an integrated solution for selling courses, memberships, and coaching sessions online. Launched in 2010, it is now widely accepted, with more than 40,000 entrepreneurs across the world on board.
It allows users to select among several customizable templates, is efficient in analytics, and automates marketing tasks. By doing so, online businesses are less time-consuming to run.
Even, it is among the most expensive as it rates relatively highly. However, a good number of users enjoy using it owing to the wide range of skills and assistance at hand.
Key Features
Membership Sites: Conductors can provide premium content through membership sites, generating consistent income.
Customer Management: Kajabi also integrates segmentation, bulk messaging, and tracking activities with customers.
Course Creation: Kajabi offers simple tools that are essential in the creation of exciting and informative online courses. Users can upload videos and course lectures, create quizzes, and divide the entire content into modules for easy usage.
Website Builder: There is a simple web page designer and a built-in site editor that comes with ready-to-use themes that anyone can use.
Marketing Tools: The platform nurtures outstanding email campaigns with high conversion possibilities. Kajabi users can also use sales funnels, dashboards, SMS marketing, and opt-in forms to bring in new customers and retain them.
Analytics: The platform contains detailed analysis and a report generator. It measures earnings, client activity, and course completion.
Webinars and Events: With Kajabi Events, users can create live webinars, trainings, and virtual conferences.
Pros
All-in-one platform that reduces complexity by consolidating tools.
Wide variety of templates for easy setup of courses, landing pages, and emails.
Extensive resources like Kajabi University, live chat, and community support.
Regular updates with new features and enhancements.
Streamlines marketing and customer engagement through automation.
Detailed metrics tracking for informed decision-making.
Simplifies payment processes for creators and customers.
Cons
Higher cost may not fit all budgets.
Some users may find the wide array of features overwhelming.
Pricing plans limit the number of courses or products you can offer.
May lack depth in certain features compared to specialized tools.
Kajabi Pricing Plans
Our plans are designed to support your growth with straightforward pricing—no hidden fees, no revenue sharing. Get started quickly and easily!
Annual Pricing
Kickstarter Plan
$55/month
Ideal for new users setting up their business.
Features:
0% transaction fee
50 landing pages
1,250 marketing emails
1 product
1 funnel
250 contacts
50 active customers
1 website
Basic Plan
$119/month
Everything you need to launch your business.
Features:
0% transaction fee
Unlimited landing pages
Unlimited marketing emails
3 products
3 funnels
10,000 contacts
1,000 active customers
1 website
Growth Plan
$159/month
Designed for expanding businesses.
Features
0% transaction fee
Unlimited landing pages
Unlimited marketing emails
15 products
15 funnels
25,000 contacts
10,000 active customers
1 website
Pro Plan
$319/month
For serious scaling with advanced features.
Features:
0% transaction fee
Unlimited landing pages
Unlimited marketing emails
100 products
100 funnels
100,000 contacts
20,000 active customers
3 websites
Teachable: A Brief Discussion
Teachable is a popular online course creator that helps individuals and organizations create, market, and sell courses.
It was established in 2013 and enables over 100,000 users to share their skills. As a result, both course providers and participants have no technical knowledge required to create professional courses.
You can also build and market your courses with Teachable because their platform is so easy to use.
Key Features
Course Creation: Course creators are able to set up different types of courses, including live and drip courses, along with coaching and digital products.
Scheduling for Zoom: Students can book coaching sessions from within the platform. It makes an overall experience simple for both course creators and learners.
Color Scheme: Teachable does not offer HTML or CSS coding, which the average user may not require. Coding makes many creators more modern in their course delivery.
Affiliate Marketing: With Teachable, users can make their courses affiliate-friendly for others who wish to promote them.
Bulk Uploads: Instead of dealing with each file individually, you can upload several course files at once.
Student Management: You can also track students' progress, their purchases, and their engagement through the management dashboard.
Pros
Intuitive and user-friendly interface.
Strong marketing tools, including email campaigns.
Flexible course creation options (live, drip, coaching).
Integrations with Calendly and Zoom for easy scheduling.
Customizable design with HTML and CSS options.
Smooth payment processing with multiple payment options.
Affiliate program to boost course promotion.
Comprehensive course analytics for performance insights.
Cons
5% transaction fee on the Basic plan.
Limited community engagement features.
Basic plan restricts the number of courses/products.
Higher costs for unlocking advanced features.
Teachable Pricing Plans
Basic Plan
Monthly: $39 (billed annually)
Features:
5% transaction fee
5 published products (courses, coaching, downloads)
1 membership tier
Integrated email marketing
Custom domains
Pro Plan
Monthly: $119 (billed annually)
Features:
0% transaction fees
50 published products
Unlimited membership tiers
Live chat support
Affiliate marketing tools
Pro+ Plan
Monthly: $199 (billed annually)
Features:
0% transaction fees
200 courses, coaching products, and digital downloads
Custom user roles
Advanced analytics
Enhanced support options
4. Enterprise Plan
Custom Pricing
Features:
All Pro+ features
Dedicated support
Migration assistance
Custom onboarding solutions
Kajabi vs. Teachable: An In-Depth Comparison
So, what’s the difference between Teachable vs Kajabi?
Although they serve different purposes and target audiences, Kajabi and Teachable both have powerful features applicable to course creators.
Here's a more thorough overview of specific vital points —
Student Learning Experience
Kajabi
A flexible learning experience is possible in Kajabi with quizzes allowing text, images, or audio to be submitted as answers. It is compatible with mobile phones and both IOS and Android platforms, which widens the target audience.
Teachable
Teachable offers unlimited coaching options with paid tiers that include live group coaching. Learners also take the necessary steps to engage effectively with the content by tracking their progress.
Winner: Kajabi wins for its features for assessments and Android/iOS compatibility.
Integration with Other Digital Products
Kajabi
Kajabi offers a holistic approach to learning. As it integrates marketing and sales, creators can easily design sales funnels and promote extra items, such as ebooks and podcasts. This is best for people who want to expand their business and offer more products.
Teachable
Teachable is mainly about education and coaching products, with packages that provide unlimited products on higher plans.
However, this may be less effective if the creators try to go outside only educational digital products.
Winner: Kajabi for its overall marketing features and comprehensive solutions for various digital items.
Website Building
Kajabi
For Kajabi users, the story is different. The all-inclusive system contains numerous templates that one can tweak to create a professional-looking site. One can create an educational site that suits his style without any restrictions.
Teachable
Teachable has a target audience, educators, as the application has a simple building block. Still, it will isolate the majority of customers willing to make the pages creative because there are only templates if they pay for the business plan.
Winner: Kajabi for the advanced template and customization options.
Marketing Tools
Kajabi
Kajabi is a different product from an all-in-one marketing package. It has an email marketing function, sales funnel templates, and other promotional tools.
In this way, creators can interact with their audiences or make sales without relying on third parties.
Teachable
While promoting courses, Teachable gives referral tools and an affiliate program but has no internal email marketing. It is possible to connect third-party marketing solutions, but the configuration will take some time.
Winner: Kajabi for providing users with everything they need and easy-to-understand templates.
Pricing Plan
Kajabi
As far as prices go, Kajabi is clearly the more expensive one, starting at $149/month for its Basic plan. It provides a number of key marketing features and all the tools needed to create an online course.
At this level, it is priced higher due to its all-inclusive nature, The platform includes marketing automation, email marketing, and funnel-building functionality.
Teachable
Teachable, on the other hand, is cheaper as well as pocket-friendly for many. Almost anybody can obtain a Basic plan priced at a reasonable $39/month.
However, creators on this plan do incur a 5% transaction fee, which impacts creators with thousands of sales.
Compared to Kajabi, Teachable's Pro and Business plans offer more features without transaction fees.
Winner: Teachable advantage, precious for beginning creators in market formation.
Process for Creating Courses
Kajabi
Kajabi has more freedom in designs. With so many templates available, even users without technical expertise can create eye-catching courses.
Using Kajabi, you can customize each course individually with seven base templates.
Teachable
Teachers offer the ability to create video lessons interspersed with audio and quizzes within the same lecture.
This is perfect for creators who want to chunk their courses into bite-sized sections. Instructors can launch courses faster with bulk upload capabilities.
Winner: Teachable for its flexibility in content formats and bulk upload capability.
Community Building and Live Events
Kajabi
It is believed that developing a community can improve student participation. Kajabi has hundreds of groups and chats between students, including foreigners who are victors.
Creators can use all of these features as part of their platform already to engage students more effectively.
Teachable
Teachable has some essential functions, such as discussion boards and the option to conduct live events on Zoom. It has a membership program that can encourage community building, but it needs sophisticated community features.
Winner: Kajabi due to its more community-based integrations and live event capabilities.
Integrations With Third Party Tools
Kajabi
Kajabi has core features baked in but is straightforward with the integration of external services. Works with Stripe and Paypal for admin accounts, so those who do not wish to keep too many integrations.
Teachable
Even though working with third party tools may demand excessive time, it does improve the platform.
Teachable provides a public API, facilitating integration with many marketing and analytic solutions. Supported payment systems after configuration include Google Pay and Apple Pay.
Winner: Teachable for its flexibility, provided you know and are up to the task of managing the first configuration.
Engagement Tools
Kajabi
Kajabi has recently expanded its engagement tools, including live events, newsfeeds, and member chats, after buying Vibely. A problem, however, is that the community and course areas require separate logins for users.
Teachable
Teachable has not progressed in expanding its engagement tools. Even though it has email and forums, it lacks the community features of Kajabi. Others may need other tools to build community interactions.
Winner: Kajabi for its improved engagement tools, even if integration issues exist.
Branding and Customization
Kajabi
Kajabi gives creators more options since they can customize nearly everything themselves, including web pages, emails, and sections of their courses. Because they have worked hard to create a perfect image of their business, this is an ideal way for them to sell their courses in bulk.
Teachable
In Teachable, creators can register their domain and alter how their courses look, but Creating Unique Assessments is more challenging than in Kajabi. Overall, Teachable isn't as custom in those further branding elements.
Winner: Kajabi takes this round as the overall winner, as it has a broader range of branding and customization tools.
Monetization and Marketing
There are different ways of selling your courses, but many people forget a very important fact: How you make money off your courses impacts the revenue that you can potentially earn.
Kajabi
One of Kajabi's best features is the monetization options. The platform allows for a number of payment models, including one-off payments, subscriptions, and even free trials to be used.
One also can optimise their strategies, and it allows for the efficient creation of funnels and landing pages.
Teachable
One of Teachable's strengths is that they also support the most basic forms of monetization, such as subscriptions and one-off payments. The simple editor is a primary type featured for creating sales pages which do drag-and-drop. However preaching other tools has yet to reach the same level like in case of kajabi.
Winner: Kajabi once again takes the cake for its comprehensive suite of marketing and monetization features.
Creator Support
Kajabi
Kajabi, for instance, offers 24/7 support via live chat and a dedicated support site. Consequently, even when they are away from their time zone, there will be people ready to help them make use of the platform effectively.
Teachable
Teachers hold weekly group coaching calls for Pro and Business clients. This is an excellent path for creators to be able to glean direct support. For first-time users, Pro and Business customers get an Onboarding Specialist when they join.
Winner: For its relief hours and wealth of materials, Kajabi is the king.
Video Hosting
Video Hosting is one key aspect that should not be overlooked when conducting an online course.
Teachable and Kajabi use Wistia to host videos, so videos stream smoothly no matter what connection speed a user has. Users can watch videos without interruptions, regardless of their internet quality.
Both platforms offer unlimited storage, giving creators the freedom to upload countless videos.
Tracking Member/Student Progress
Kajabi
Kajabi impresses with the analytics features it offers. The creators can even pinpoint each learner's achievements, such as completed lessons while determining trouble spots, if any.
Such in-depth reporting enables course creators to spot patterns and make necessary changes to their courses.
Teachable
Users can also track their progress by their profiles, including completed lectures and quiz grades. Besides, it features a video heat map showing how students work with presented video materials.
Winner: Kajabi for its more advanced and complete tracking and analytic features.
Assessing Your Students: Testing, Surveys and Assignments.
Kajabi
In comparison, Kajabi has a variety of assessment features.
For assessments, the creators are able to incorporate a multiple-choice question format, an open-ended question format, and a fill-in-the-blank format. As part of their responses, students can attach files of different formats directly.
Also, Kajabi allows you to automate tasks like sending email notifications when learners finish assessments.
Teachable
With Teachable, multiple-choice-based quizzes are possible on top of adding lesson quizzes.
Depending on your plan level, you can use non-graded quizzes on the Basic plan, but graded quizzes and tracking are only available on the other plans. Teachers have no options for students to respond in detail or upload files.
Winner: Kajabi for its flexible assessment tools, which lead to more interaction.
Payment Operations and Management
Kajabi
Kajabi, however, has certain limitations regarding financial management features:
Kajabi offers revenue tracking, but not payment management, influencer or tax management. Users must manually manage agency payments compared to Teachable's automated processes.
Teachable
Creators can easily manage their finances with Teachable's Payment Gateway and BackOffice. Here are some key highlights:
Sales Overview: Users can view comprehensive records of earnings, be it daily or month, transaction records and upsells.
Flexible Payment Methods:
Using Stripe, PayPal, Mobile Pay, Google and Apple Pay opens up more opportunities for the creators. Teachable has made it possible for its creators to reach out to a wider audience.
Taxation: Teachable's space also offers sellers the ability to automate sales tax collection and remittance across borders. In this case, Teachable is focusing on the US and EU markets as an example.
Winner: Teachable wins for effective tax structuring and automated payment processing systems.
Growing Your Business
Kajabi
Kajabi however also provides for the creation of different digital products, but it has its drawbacks such as:
Product Count Restrictions: Depending on the Kajabi pricing plan, you can have as many products as you want, including courses, coaching, and downloads. When compared to Teachable, the Growth plan allows only 15 products.
Teachable
Teachable provides for the following:
Multiple Product Types: Creators can sell digital downloads, offer coaching, and sell memberships. This range increases income potential and allows passive earnings through digital downloads.
Coaching Features: There are possibilities of interactive coaching sessions which allow for better bonding with the students.
Winner: Teachable, for it isn’t restricted in what products it can offer and has no limitations like Kajabi.
Mobile Application Usage
Kajabi
It provides a mobile app that runs on both iOS and Android devices and allows all members to access instructional material.
It allows users to watch videos, complete assessments and download materials for later use. There is a drawback in that you must download both the community and course apps.
Teachable
A new application was launched in November 2020, but at this time only works on iOS devices. Due to the current state of the app, Android users cannot rely on it.
Winner: Kajabi, despite the need for 2 apps, because it allows mobile users to access both platforms.
Kajabi vs Teachable: Which One Is Best for Creator?
Both Kajabi and Teachable are leading online course platforms. With Kajabi, you have full marketing tools and a mobile app, while Teachable offers payment management and more product options.
Kajabi is Best For:
The most complete marketing tools, including sales funnels and email marketing.
Customization options for course design and branding.
A strong mobile app experience (despite needing two apps).
Built-in community engagement features.
Support for various digital products beyond courses.
Teachable is Best For:
Advanced payment management and tax handling capabilities.
Flexible monetization options, including subscriptions and coaching.
Easy creation of multiple product types (courses, memberships, downloads).
Users have access to extensive support resources, including free accounts.
Easy integration with third-party tools.
So, choosing between Kajabi and Teachable depends on your needs. If marketing, customization, and community features are priorities, Kajabi is the better choice.
However, Teachable is the best option if you value payment management and flexibility. In the end, both platforms are excellent, but the best fit depends on your specific business objectives.
Top 3 Best Alternatives of Kajabi and Teachable
Among the most popular platforms for creating and selling online courses are Kajabi and Teachable. Some people, however, might not find them suitable.
So, if you're looking for alternatives that accommodate different needs and preferences, there are plenty of options available! Platforms like EzyCourse, Udemy, and Thinkific offer unique benefits that enhance your course creation experience.
This list of alternatives can provide the specific marketing tools or customization options you need.
So, let’s explore the top 3 best alternatives to Kajabi and Teachable that might just be the perfect match for your goals!
1. EzyCourse
EzyCourse is a comprehensive solution for online education for educators and trainers.
It helps create and sell online courses, memberships, and digital products with email marketing and community features.
By doing so, profits can be further enhanced and audience reach is maximized. Its broad scope and ease of use make it an excellent option for selling knowledge online.
Features:
13 types of lessons are available in EzyCourse, including videos, quizzes, downloads, live classes, etc.
Anyone without coding experience can create a website to host their courses using a simple interface.
EzyCourse provides effective digital rights management (DRM) technologies to prevent unauthorized usage.
Create, send, and manage email campaigns easily.
Students can participate in online communities and build up their own.
Members can also participate in discussion boards, groups, and real-time chat.
Students' participation, course evaluation, and sales performance are all available for detailed analysis to the system's users.
Pros of EzyCourse
Intuitive design makes it easy to navigate and use.
All-in-one solution for courses, communities, and marketing.
Multiple plans to suit different business needs.
Integrated email campaigns and automation for effective outreach.
Tools to foster interaction and build loyal communities.
DRM features protect digital content effectively.
Supports various revenue streams, allowing businesses to grow.
Native apps for Android and iOS enhance learning on the go.
Insightful data to track performance and engagement.
Responsive customer service to assist users with any issues.
Cons Of EzyCourse
Limited options for platform personalization.
Some essential features are unavailable.
Pricing Plans
Basic Plan: $59/month
Unlimited courses, custom pages, and basic features.
Pro Plan: $139/month
Enhanced features include unlimited communities, advanced quizzes, and premium support.
Unlimited Plan: $199/month
All features without restrictions, designed for extensive needs.
Elite Plan: $299/month
Tailored for businesses with advanced functionalities and VIP support.
*Pricing may be subject to change at anytime
2. Udemy
Students and educators all over the world can use Udemy's e-learning platform to learn from each other.
Udemy offers more than 100,000 courses ranging from programming, business, and personal enhancement skills to creative skills for learners of all levels.
Students can learn whenever they want on any device with the hassle-free learning experience provided by the campaign tools.
Features
Using Udemy, instructors can create video lectures, quizzes, and assignments, making it possible for learners to organize and promote exciting content.
Since Udemy is one of the most popular online learning centres, instructors can earn more revenue by selling their courses since they will reach a wider audience.
Using desktop computers, mobile phones and tablets, learners can study at their convenience. As a result, the learning process becomes more flexible.
Offers marketing tools like promotional campaigns, discounts, and coupons to aid in the effective marketing of a measured marketing campaign. Enrollment rates and marketing visibility may also increase.
They focus on generating revenue and rating instructors and courses. With the data, they hope to refine the course materials and better their marketing plans.
Students who complete the courses on Udemy also receive a course certificate. Employers perceive it as an indication of their abilities or achievements, which is an advantage.
Discussions about courses and other materials are civilized, creating an environment where students feel part of the course.
Many languages are available on Udemy, which makes the courses helpful to learners and instructors of different nationalities.
Pros of Udemy
Access to millions of learners worldwide increases potential reach and sales.
Simple course creation tools enable instructors to get started quickly.
Students can learn at their own pace and schedule.
Discounts and coupons help boost course visibility and enrollment.
Track performance and adjust strategies based on detailed data.
Provides learners with credentials upon course completion.
Engaging Q&A features promote student-instructor interaction.
Courses can be accessed on various devices for convenience.
Wide range of subjects attracts diverse learners.
Regularly updated courses help learners stay current in their fields.
Cons of Udemy
Course quality can vary significantly.
Certificates lack official recognition.
Minimal engagement between instructors and students.
Pricing Plans
Udemy operates on a pay-per-course model rather than a subscription-based pricing structure. Course prices vary widely, typically ranging from $10 to $200, depending on the content and instructor. Here’s a general outline of the pricing model:
Individual Courses: Prices are set by instructors, with frequent discounts and promotions available, often reducing prices to $10-$20 during sales events.
Udemy for Business: For organizations, pricing starts at approximately $360 per user annually, which includes access to a curated library of courses and additional features like analytics and team management tools.
3. Thinkific
Thinkific is a powerful platform that is perfect for building online courses, promoting them, and selling them. It provides relevant marketing, sales, and course-creation tools to help creators monetize their knowledge.
With Thinkific, you can create a wide range of learning products, from digital files to coaching and webinars. So you can meet the needs of your target market.
Most people find course creation stressful and complicated, but Thinkific allows anyone to create and grow an online education business quickly.
Features
Email marketing, affiliate marketing, and sales funnel marketing are all included in the Thinkific platform. With a bit of marketing knowledge, you can create landing pages with great conversions.
Users can also own membership sites that generate revenue occasionally. Using this feature, creators can establish communities around their content and provide their members with additional value.
Advanced reporting and analytics are also available to track student activity and course sales. These data enable course and marketing strategies to be designed to maximize their potential.
It features a drag-and-drop course builder that makes content creation easy. Multimedia content such as clips, assessments, and tasks can be incorporated.
Course creators can offer extra digital products for extra income. This feature enables eBooks, templates, and other downloadable content to be sold.
Live coaching and webinars help generators interact more efficiently with their audience with Thinkific. Using this feature improves learning and community engagement.
It allows users to create a brand website to host their courses using different themes and templates. Using custom domains makes it possible to create branded courses.
Using mobile responsive design, the platform makes the courses available on other mobile devices.
Pros of Thinkific
Tools for promoting and selling courses.
Access to resources and assistance.
Insightful reporting on performance.
Direct payment processing and management.
Options for courses, memberships, and coaching.
Adaptable pricing to grow with your business.
Streamlined communication with learners.
Opportunity to test features before commitment.
Cons of Thinkific
Requires third-party tools for email marketing.
No native sales funnel creation.
Smaller marketplace compared to competitors.
Only offers phone support, which may be less convenient.
Pricing Plans
Thinkific offers a range of pricing plans to accommodate different needs and business stages. All plans include powerful features to support online course creation and sales.
Basic Plan:
Monthly: $49
Key Features: Unlimited courses, 1 community, 5 digital downloads, 5 coaching/webinar sessions, a drag-and-drop course builder, integrated e-commerce, and basic support.
Start Plan:
Monthly: $99
Key Features: All Basic features plus unlimited digital downloads, assignments, bundles, membership options, and advanced course-building options.
Grow Plan:
Monthly: $199
Key Features: All Start features plus advanced marketing tools, multiple learning products, and enhanced reporting.
Final Note
When comparing Kajabi vs Teachable, it really comes down to what you value most as a creator.
There are powerful marketing tools in Kajabi, as well as a comprehensive all-in-one platform. All you need is one place to manage everything if you're interested in building a brand.
Teachable, on the other hand, offers a user-friendly interface and flexibility. For creators who prefer course creation without extra features, this will make their lives easier.
So, Kajabi might be your best bet if you're after advanced marketing features, while Teachable is perfect for straightforward course delivery.
In the end, the right choice for your online teaching experience depends on what you want to accomplish in your career. Both have something unique to offer!
